Advantage Unified Commerce is built to be the world’s most effective commerce marketing agency. We
bring integration to a layered and siloed landscape, unifying strategy, analytics, creative, media,
ecommerce and trade marketing to unlock commerce potential for some of the world’s best-known
brands. From Retail Media Networks and social commerce to last-mile delivery and in-store activation, we
are everywhere that people shop and buy.
The role of the Media Director is to develop and manage the day-to-day retail media strategy, planning
and execution across a portfolio of clients. S/he is responsible for client leadership, program strategy,
resource planning, and associate growth and development across his/her assigned book of accounts.
CORE RESPONSIBILITIES
• Manage a book of business comprised of multiple commerce media clients
• Lead day-to-day Retail Media team in planning, activation and management of integrated commerce
media campaigns
• Work closely with Retail Media Network partners and monitor industry trends to help inform media
strategy
• Drive new ideas, opportunities, and best practices among coworkers and clients
• Collaborate with Strategy and Creative teams to develop breakthrough ideas and programs
• Collaborate with Analytics team to quantify the impact of our work on our clients’ business
• Lead and inspire a team of media talent, consistently getting the highest quality work out of the team
while fostering a healthy and energizing work environment
• Contribute to continuous process improvements, workflow efficiency, and deliverable quality
• Oversee program budgets, campaign delivery, invoicing and billing reconciliation
• Establish strong relationships with client peers and key media/technology partners
• Serve as a retail and commerce media evangelist across our team, educating and inspiring both
clients and agency staff about best practices and emerging trends
• Foster a culture of continuous questioning, learning and innovation
QUALIFICATIONS
• 9+ years digital media experience as both a practitioner and team lead across retail media, paid
search, paid social and/or programmatic
• Ecommerce and/or CPG experience preferred
• Able to present new ideas, opportunities, points of view and best practices in a logical format/flow and
with confidence
• Proven team builder, able to effectively lead and motivate a team from strategy and plan
development to execution and measurement
• Experience with bid management software i.e. SKAI, Pacvue, etc.
• Capable of developing and maintaining relationships with key capability-specific partners/vendors
• Experience with common syndicated research, media planning and ad tech tools (e.g., Kantar, MRI
Simmons, Mediaocean, various RMNs, ad servers, and DSPs)
• Exceptional communication and negotiation skills (written & verbal)
• Outstanding troubleshooting, problem-solving and issue resolution skills, along with an ability to
collaborate cross-functionally in a fast-paced environment
SUPERVISORY RESPONSIBILITIES
• - Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide
processes, tools and resources
• - May delegate work of others and provide guidance, direction and mentoring to indirect reports
TRAVEL AND/OR DRIVING REQUIREMENT S
• - Travel is an essential duty and function of this job. Driving is not an essential duty or function of this
job.
• - Travel up to 20%
ADDITIONAL INFORMATION REGARDING JOB DUTIES AND DESCRIPTIONS
• Job duties include additional responsibilities as assigned by one’s supervisor or other manager
related to the position/department. This job description is meant to describe the general nature and
level of work being performed; it is not intended to be construed as an exhaustive list of all
responsibilities, duties and skills required for the position. AUC reserves the right at any time with or
without notice to alter or change job responsibilities, reassign or transfer job position or assign
additional job responsibilities, subject to applicable law. AUC shall provide reasonable
accommodations of known disabilities to enable a qualified applicant or employee to apply for
employment, perform the essential functions of the job, or enjoy the benefits and privileges of
employment as required by the law.